Tuesday, July 16, 2013
Friday, May 24, 2013
Strange Kindness
Wednesday, May 22, 2013
The Effects of Old Age While Still in My 20's
When I was 15 I was involved in a pretty bad car accident on 580 East bound. My family's Mazda MPV spun 740 degrees before finally stopping facing the opposite freeway 580 West bound.
Over the next 6 months I had chiropractic treatment and till today I can crack my spine by just twisting. I got an x-ray about three years ago and found out I have mild scoliosis, so that may add to my weak back. For as long as i can remember my lower back has given me problems - yup even when I was a kid.
Maybe I worked myself too hard over the last two weeks. Adding Yoga and not properly doing the moves could have messed me up. I do my best to remain core tight but I'm sure these workouts add too much stress on my back.
Friday, May 17, 2013
Nurses Strike: How This Relates to Buy Local
It seems so simple to prioritize people before profits. |
We all should know by now that Walmart only hires part-time employees so that they don't have be responsible for providing benefits. That means all they have to worry about is paying their part-time employees minimum wage. That's it! A company responsible for producing billionaires only has to worry about paying the lowest wage legally allowed to a working human here in America. In fact, they teach their employees how to apply for government aid:
Walmart fails to provide a livable wage and decent healthcare benefits, costing U.S. taxpayers an annual average of $1.02 billion in healthcare costs.
But hospitals are not retail stores and we don't have the flexibility to "shop" elsewhere. However, if citizens can show limitless support for these nurses, then our voices cannot be ignored.
As for Walmart, why do we continue to support a corporate with a CEO that makes more per hour than their employee makes in a year. Let's make a more conscious effort to shift local and cultivate a community that buys local.
Sunday, May 12, 2013
Profits Will Prevail Despite Moral Ethics of An Early Founder of Tobacco
Second-hand smoke kills, but with an ad like this, who cares? |
His name is James B. Duke and he knew that sex sells. He created trade cards (ancestor of pokemon, sports collectible trading cards) that were inserted in cigarette packages. Multiple series were created - Civil War Generals, Coins of All Nations - for collection but the most popular were women (mostly unknowns but some were actresses) scantly dressed.
Tobacco will eventually kill or at least disable you, but as long as sex appeal is used in advertising... who cares?
Taken from Duke Library: Emergence of Advertising in America
My dear Son: -
I have received the enclosed letter from the Rev. John C. Hocutt, and am very much impressed with the wisdom of his argument against circulating lascivious photographs with cigarettes, and have made up my mind to bring the matter to your attention in the interest of morality, and in the hope that you can invent a proper substitute for these pictures which will answer your requirements as an advertisement as well as an inducement to purchase. His views are so thoroughly and plainly stated that I do not know how that I can add anything except to state that they accord with my own, and that I have always looked upon the distribution of this character of advertisement as wrong in its pernicious effects upon young man and womanhood, and therefore has not jingled with my religious impulses. Outside of the fact that we owe christianity all the assistance we can lend it in any form, which is paramount to any other consideration, I am fully convinced that this mode of advertising will be used and greatly streghten [sic, "strengthen"] the arguments against cigarettes in the legislative halls of the States. I hope you will consider this carefully and appreciate my side of the question. It would please me very much to know that a change had been made.
In this letter, you can see that James Buchanan Duke had some morals - at least guided by a reverend and his Christian faith. He understands the impact these forms of advertisements have on young man and womanhood.
But morals don't lead to maximized profits and unfortunately we are stuck in this world where emotion trumps intellect. And we all know how high on emotion sex is.... what's your favorite sex charged ad?
Friday, May 10, 2013
Iron Man 3 - Message Regarding Big Oil
One of Aldrich's motivation for the bad things he plans to do is because of BIG OIL. I'm torn: is the message a slap on BIG OIL or since it's coming from a bad guy, maybe its reverse psychology?
Tuesday, May 7, 2013
Free Write
Tuesday, March 12, 2013
The Last Year in the 20's
So here I am, the last day before I officially enter the last year in my 20's. I must be getting old since I actually sat down to participate in a slot tourney....
How are you going to make money?My response:
blank stare - well we have a mobile tech (J)
The reason I can't answer how we're going to make money is because this company was built on doing social good. I've already lived the high life - bought dream car, not so dreamy home and splurged - but now that it's been 2 years since I made legit income, I don't really care about making money.
Sure we need to be sustainable... I'm not worried.
Why?
Once we submitted our paperwork to Sacramento, I told the team that I have no excuse but to start approaching business owners. So the first business owner we needed to connect with is a printer. We needed business cards but one way we are planning to help I LOBs is by providing them with signage.
Of course we are targeting print shop owners who are socially responsible and are proud to be locally-owned. I targeted two in Dublin/Pleasanton but got no interest - not sure if it's racial, or I look young and therefore a person not to take serious. Then I visited one in Hayward near B's house. It turns out the owner is Filipino... Jackpot right?
I walk in and the guy tells me that it's his son that handles business card inquiries. Well his son isn't around, so I ask him when he will be:
Next week.
That was that....
The 5th owner I approached is random because I was visiting my sister in Union City. I did some Yelp searches - based on location - and found 4 different print shops. Somehow I decided to call Action Litho. The owner himself picked up and told me to come over and swing by. It turns out the address on Yelp is for correspondence only so I'm glad I picked up the habit of calling before going.
When I arrive at the address it's a residential area. So I'm confused as hell... but then Warren Grayson the owner of Action Litho opens his door and welcomes me in. It turns out he is in transition - moving to a new facility closer to home in Hayard.
Long story short - B, J and I got free business cards and have access to an owner who understands what we're about to do. Warren is now an asset we have and together we'll be making positive change in the Bay Area.
There's more to update but this post got way too long.
Wednesday, February 20, 2013
Writing Block It
It's a struggle and sometimes I wonder why I have to deal with it.
Everytime there's something interesting that flows in my head, when I get on a computer to type it out... it's just not there.
Still props to HealthPAC
Cheers to Daniel and good luck with his PhD
Saturday, February 16, 2013
Free Carrot Cake from Panera Bread
High Tech Chabot College
Chabot has a 32" LCD screen my class for announcements. That's how I found out my class is cancelled after a 30 minute drive from Dublin.
Back when I first started college (2002) class cancellations came in the form of paper taped on the class door. Email was available, but professors/teachers would rarely send one out for class cancellations.
Maybe in a few years students will get a notification sent to their smartphones right when a professor/teacher notifies the school.
Technology - advancing life.
Poison Peeps
Have your read about the shelf life of peeps?
Have your read about the way peeps digest in your body?
Talk about poison!
How do companies get approved to sell these things?
Monday, February 11, 2013
Mental Endurance
First post with the Acer A500 i bought for $175. Blogger app is similar to iOS version.
After my ass got handed to me 3 years ago at the half marathon over the Golden Gate Bridge, I got addicted to running. After my injuries healed, i ran at lrast 3x a week!
I hate running when it's cold however, so i haven't been out for a run in quite some time - 4 months? All my workouts have consisted of Insanity.
I finally went for a run today, but had a difficult time running more than 1 mile straight. Physically i felt fine; wasn't grasping for air; no cramps but why couldn't I keep going? During my peak running days, i could run 4 miles straight! I feel more fit now since i can handle max Insanity.
Max Insanity is a 60 minute workout but it focuses on going all out for 30 sec to 1 minute intervals. I ran 8 minute miles today and when i see the mile marker, I just had to stop.
While I can blame the interval nature of Insanity, there is a pure cardio workout that keeps you moving for 40 minutes straight. So I know I can keep moving for more than 8 minutes. However, the pure cardio workout makes you do a variety of workouts. My inability to keep running after an 8 minute mile was basically boredom.
The same movement over and over, just keep running forward. To change things up I would alternate the pace I ran - aka fartleks.
Still, despite my best efforts I couldn't be an energizer bunny.... keeps going, and going, and going. I'm glad I ran about 4 miles, but it was frustrating that I had to keep taking breaks. Lesson learned: confuse your body and do different excercises. Insanity does have multiple excercise workouts, but they borrow the same move from each other.
I got too used to the way Insanity trains my body physically. Often you overlook the mental aspect of excercising. Running or more accurately, jogging, takes a lot of mental endurance. Now that it's getting warmer, I hope to mix it up a bit more and not solely rely on Insanity.
Mental endurance - no matter how fit you are, without it you won't get far.
Thursday, February 7, 2013
ILOB Notes: How a Small Discount Can Make Such a Difference
To sum it up: her kids behaved so well she received a $4 discount. The total bill was $58, so the discount was enough to cover the tax charge.
$4 off might not seem much but it's all about how your customer feels. What a wonderful investment by the restaurant owner:
The discount isn't restaurant policy though Sogno di Vino owner Rob Scott said that he tries to reward good behavior when he sees it.Independent owners take note! You have complete control of how your run your business - make decisions like this and you will reap the rewards.
Wednesday, February 6, 2013
The Customer Service Experience with AARP UnitedHealthcare
Impromptu Day: The World of Print
As an entrepreneur, you don't have a set schedule and things often come up - all you can do is enjoy the ride.
I met an awesome business owner a few weeks back while looking around for a place to print my business cards. I'll start with the two print shops I visited in Pleasanton: Alpha Omega Print & Imaging and Chromagraphics.
While Alpha Omega Print & Imaging was rather a "normal" experience - meet owner, shake hands, take business card, take postcard with pricing, leave - Chromagraphics has me quite stumped.
Chromagraphics was the first print shop I visited in Pleasanton. When I arrived at the facility, there was no one around, so I just looked around the front desk to find information or figure out how I can get help. Only about 5 minutes passed before a lady came out from their office located on the other side of the facility to greet me. I explained what I needed and she brought me over to their office. She took notes and I know I gave her the correct email address. A week passes and I don't hear from her, so I figure why not be the one to initiate communication - all I'm seeking is a quote.
Aside from sending her an email, I went ahead and filled out their online contact form. After allowing a couple more days to pass, I realized she made the decision to shrug me off as a "not so important client." I shouldn't even say client because we never really did anything besides wasting her time to give the details of the services I wanted to pay for.
Moving on, I remembered the very first print shop I visited in Hayward: On Time Signs. The first contact at this shop was weird. I looked them up on Yelp and noticed that the owner was Filipino based on the information given on their website. I was excited considering the potential to make a connection and maybe collaborate on a deal.
All I can remember from that meeting was the owner telling me that his son runs the business card portion of the business and that he'll be back:
Next week.
That was that and I told myself, well I won't be back next week. This came true, however, with uneventful experiences in Pleasanton, I eventually came back 2 weeks later.
The son was within my age range and so we easily broke the ice and got down to what I was looking for. Basically 3k business cards total. He showed interest in the fact that I'm planning marketing campaigns for independent locally-owned businesses. The only complaint I have during the visit is his lack of ability to show he is an expert in what he does.
I have no doubt he'll produce exactly what I want, however he didn't even come close to conveying that message to me.
So all of these visits led me to the owner I'm currently working with. Here are some of the pictures I had the opportunity to take today as I explored the world of print.
Thursday, January 31, 2013
Signing Your Soul
You add an aspect that supersedes the value of profits.
You grow passion for a movement that will make a dent on inequality.
You said before 30
I'll pull that stapler off you
YOUR promise... YOU held true
- Thank you healthPAC
Wednesday, January 30, 2013
The Impossible
During the film the 74 year old lady tells Timothy that knowing which stars are dead or alive is impossible.
They had the conversation because the old lady had no one to sit with and found the boys alone. The main guy (Ewan McGregor (sp?)) leaves his two young sons in the care of a random stranger....
Would you make the same decision?
That picture I'm sharing was taken right after the random stranger told him she lost his two sons because someone took them and wouldn't allow her to come along.
The Art of Service: Learn From a Receptionist
I accompanied my dad to the doctors office today. Since it was my first visit, I had no idea where the restroom was.
After I thanked the receptionist for pointing me towards the right direction, she held her palm out and with a big smile said:
That will cost you 25 cents
Its a doctors office, there's no need to go beyond what's required. If only all people who held service-oriented customer-facing jobs has a similar sense of humor.
Monday, January 28, 2013
Auto Rescue to the Rescue
Finally got Blogger for my Nexus S 4g and its definitely better than the iPad version. Makes sense since I'm using a Google phone; bonus points for having instant access to the pictures I take with my phone. Still, both apps suck compared to using a browser.
First post using my phone and its a pain to type. I'm exhausted thanks to all the driving I did today to take my parents to their appointments and crashing an evening class at Chabot. Thank God I bought an Accord - sure beats driving the MPV around and there's no way I can take both my parents in the Miata.
Speaking of the Miata...left the keys in the ignition and locked the doors. The annoying part is that I'm trying to remind myself not to lock the doors since I'd rather save a slash through the softop. Of course, I don't have a spare.
Auto Rescue came to break into my car. The person arrived within 10 minutes after I called Safeco roadside assistance. For roughly $8 a year, I don't know why anyone would skip out on this. I already used it once before to jumpstart the MPV 3 months ago.
I'm thinking of using up all my fuel and call for service.
Wonder how much gas they would add???
Free Gems on Clash of Clans
In found out that with the current amount of gems I had, if I complete the achievement that requires 1250 trophies, then I can have my third builder for free.
Well, getting to 1250 trophies was a bit of a pain, especially when I had 1249 but lost my next attack that resulted in -30 trophies.
Man I haven't been addicted to one game in so long. Hopefully there's a focus group for this game I can hop on soon.
Friday, January 25, 2013
Thursday, January 24, 2013
Rental Comics
There was a comic book shop that allowed you to pick a comic and read through it until you are done for 10 centabos. He explained that it was just a room with comics hanging with a bench. The owner also sold soda, candy and other treats.
However with a 30 centabos daily allowance he was very limited to what he can do after school.
Found the Golden Arches
As I drove down past the stop light, I instantly see that damn letter M. How can you miss it?
What do they put in their soft serve?
Life in threes
My Intro to Advertising professor at Chabot studied cognitive science at UC Berkeley for undergrad. She shared that the best way to learn is to expose yourself to that specific material three times.
- Read the text
- Attend the lecture
- Complete the assignments
There are 3 C's in life: Choice, Chance, and Change. You must make the choice to take a Chance if you want anything to Change
The adventures of B & C
They decided to keep going. I mean they still had to drink their green tea and eat their snacks.
Man it got super dark! Running with a rice krispy treat with the left hand and a ziplock bag containing white cheddar cheese puffs and granola, plus an old ass camera with the right hand, this turned out to be quite an exciting adventure!
(will upload pictures later from the old ass camera)
What C loves about hiking or jogging outdoors, especially at Lake Chabot where the scent of fresh green reminds him of freedom. Being out, experiencing the tranquility of nature, strolling through paths surrounded by nature - this is freedom screaming into his nostrils.
You realize age is creeping up on you once you feel pain in you joints despite your best efforts to stay physically fit. No matter what, don't forget to stretch.
99 vs 1
If it's 99 vs 1, then how come the 1 won?
Maybe, if the 99 act like 1, we can say we won....
Difficulty Opening Laptop
Subconsciously I choose browse on my iPad or Nexus S. I know I'm on these devices for leisure and pleasure over "work."
I'm way too critical on my work output. Every content I type up, I just hear myself telling me that the sentence could be more perfect. Hence, I try my best to type anything I can think of on this blog without putting too much pressure on myself to over analyze each sentence.
Just type, type type.
Our brains work in very complex ways and I wish there was a switch to easily fix it.
Wednesday, January 23, 2013
2000 District Solo Competition
I barely practiced and progressed very slowly. However there was a piano piece that I fell in love with. The title is "Somewhere In Time" the theme song of the film (same title) starring Christopher Reeves and the Medicine Lady.
Love is a powerful word, so I am very cautious to use it. I know it was love because I practiced so much that I ended up winning a district-wide piano competition in high school.
One of the few things I'm very proud of. I found this letter; the date happens to be my birthday!
Tuesday, January 22, 2013
Lechon in Clash of Clans
Making it Difficult on Myself
All that freedom through my childhood is starting to haunt me now....
Wednesday, January 16, 2013
Motorola Xoom 32GB WiFi Android 3.0 Tablet $500 + Free Shipping (View Thread)
Saturday, January 12, 2013
Batteries Look Like Shotgun Shells
Got that set + 4 AAA for $5.49 a few years back at Walgreens and used it for that SanDisk Sansa MP3 player that I got for free thanks to Google Checkout.
The Accord has an aux out so I got a use for it again.
Speaking of the Accord, wrote down a summary of the repairs proven by paperwork.
Friday, January 11, 2013
People are Paying More Attention to Politics
I love keeping up with weekend box office numbers. I play the box office challenge on www.ez1productions.com and read the weekend warrior from comingsoon.net. I believe we can learn from the box office trends and this 2012 recap of box office winners and losers from www.boxofficemojo.com reveals something positive related to politics we can look forward to.
Government Benefits
Tuesday, January 8, 2013
Inspired By Looper - 1992 Mazda Miata - My Bay Area Commuter
Sunday, January 6, 2013
Team White: Buying a 1999 Honda Accord on a Whim
Friday, January 4, 2013
How Freedom is Merely a Dream in America
Athletes go out there and give their all to compete against some of the best players the world has to offer.
You Wish You Had a 24/7 Camera To Catch Everything
Wednesday, January 2, 2013
Back to Back Then Look Forward
The First of the Year
Mari visited me at home and we tried out Labib's holiday giveaway. We got lazy since it was so cold but we have a big year ahead of us so it was nice to bum around during a cold first day of the year.
Only productive thing i did was type up a little intro for www.ilobresources.com on the www.whyshiftlocal.com blog.... Wow that's not a lot done today. Well, a lot can change tomorrow.
B = 1 *